Do I want copyright, trademark or both?

I work for a nonprofit organization and we deal with conflict resolution. We have several programs put together. 1)A program for dealing with family for convicted felons. 2)A conflict intervention program. 3)A program that deals with how your brain works. 4)A program that deals with school age children with several componets- 4a)Conflict resolution software, 4b)program for academic achievement, 4c)program for what goes on in the clroom, 4d) we created two characters to help the children learn about conflict, 4e) a planet where the characters are from, and 5) an idea about a reality TV show. Of all these ideas which should be copyrighted and which will I need trademarks for, or do I need both or what?